Don't Buy That Shoe Unless It Slips At The Heel...

Sounds like the wrong advice, doesn’t it? In many cases it’s not. If you have a flexible, pronated (loose jointed) foot, a properly fitted shoe will tend to slip at the heel.

This is particularly true until the shoe conforms to your foot. Your specialist can snug up heels with special fitting tools which will eliminate some of the slipping without compromising the fit of the shoes.

When a person with this foot type is on full weight bearing, their arch rolls downward, their instep is lowered and the heel moves forward away from the heel counter of the shoe. Since the foot has moved away from the parts of the shoe that secure it, the shoe slips slightly when you flex your foot.

Millions of people with this foot type and others mistakenly fit themselves too short in an attempt to hold their foot back in the heel. The assumption is that if it slips it’s too big. Consequently you can develop foot problems by not allowing the feet to move naturally in a shoe. Some of these problems are bunions, calluses, nueromas, and hammered toes.

“LISTEN TO YOUR FITTER THEY WILL GUIDE YOU”